Fedora Marketing

What we do

The short version: The Fedora Marketing Team ensures that people in Fedora can consistently explain to everyone what Fedora is, why the project can help them, and how they can help the project.

Slightly longer version: The Fedora Marketing Team develops and executes marketing strategies to promote the usage and support of Fedora worldwide. Through the development of processes and content, this project aims to support the efforts of other Fedora projects to spread Fedora and to provide a central repository of ideas and information that can be used to deliver Fedora to new audiences. We work closely with the Fedora Ambassadors who spread the word about Fedora at events and allow the Fedora Project to interact directly with its existing and prospective users.

What’s happening

Fedora operates on a time-based release schedule. So does Fedora Marketing. We go through several successive phases during each six-month release cycle, and every phase has different milestones and tasks that you can help with. Check out our schedule to see where we are and what you can help with right now.


How can I help the marketing team?

Here are some of the aspects on which you can work by joining the Fedora marketing group:

  • Solicit Linux User Group members to use and contribute to Fedora.

  • Educate yourself on what marketing is, and apply marketing strategies in the promotion of Fedora.

Joining Fedora Marketing

To learn how to join Fedora Marketing Project, please see the SOPs page.

Discussion forum

The #marketing Fedora Discussion tag hosts discussions related to Fedora Marketing. Anyone interested in marketing Fedora—including all Ambassadors—should watch this tag.

Examples of Marketing Contributions

Here are some examples of what constitutes a contribution to the marketing team:

  • Managing talking points for one or more editions, or parts of Fedora (a spin, a major feature, etc.).

  • Writing a release announcement or contributing a large section to a release announcement. Fixing a comma splice is not really a significant contribution. Managing a section on the Workstation Edition is.

  • Working to create one or more flyers or information sheets for an edition, Fedora overall, etc.

  • Substantial work helping clean up the Marketing docs.

  • Creating materials for Fedora Ambassadors for an event, or talking points for an event or events.

  • Any observable significant and useful contribution that moves Fedora Marketing forward during a release cycle.

  • Mentor and bring in new contributors to marketing. We should be totally good with granting membership to anybody who spends a lot of time teaching other people the ropes, even if that means their fingerprints are not as visible on the finished product as if they created it solo.